Laurel is the driving force behind our commitment to natural wellness and social and environmental sustainability. Her personal journey into natural wellness emerged in her early thirties when her physical and emotional wellness began to decline —manifesting as fatigue, anxiousness, hair loss, and the visible signs of aging. Having exhausted the conventional "solutions" without finding answers, Laurel took a holistic path that eventually led her back to wellness and she never looked back.

Laurel's profound connection to the healing power of nature is deeply rooted in her experience living and working in the South American Andes region. Laurel's academic background in conservation and global publis health took her to the far reaches of the globe where she saw first hand the devastating impact of deforestation and pollution on local and indigenious communities. She is a passionate and committed advocate for healing through ethically and sustainably produced natural beauty and wellness products that are good for people and good for the planet.